CreatU Platform benefits Local Manufacturers who need new design ideas, that will serve the new trend of mass customization, and also want to take advantage of the increased demand for e-commerce in home furnishing.
Starting with local manufactures, Toronto has many furniture stores that are specializing in all kinds of furnishing and can provide unique designs to the end-users. The Canadian furniture industry is 97% Canadian owned and consists mainly of small or medium-sized family-owned and -operated firms. There are 8410 manufacturing establishments, directly employing roughly 50 000 people
Finally, nearly 50% of the major manufacturers are located in rural areas.